Media Kit / 2026Los Angeles · Miami
Parmida Keshani — Love Island S8

Love Island S8 · Casa Amor

ParmidaKeshani

WHO IS PARMIDA?

Parmida Keshani is a 27-year-old television personality, fitness professional, and digital creator known from Love Island USA. With a B.S. in Kinesiology and 7+ years in fitness, she brings credibility, personality, and confidence to every platform.

Certifications

Personal TrainingNutritionistPilates InstructorCycling

Born and raised in Iran, Parmidas upbringing shaped her identity, values and voice. She is passionate about showing people that an accent culture traditions in a unique way of doing things are strengths, not things to hide. As a platform grows, she wants to celebrate Persian culture while inspiring people from every background to confidently own. What makes them different

What Parmida wants in management

  • Strategic career development
  • Brand partnerships and ambassadorships
  • Television / hosting
  • Fitness and wellness IP
  • Fashion / modeling
  • PR and cultural opportunities
  • Digital growth

Most importantly: a genuine relationship built on trust, communication, honesty, and a shared long-term vision.

Up next

  • Beyond the VillaFilming starts Aug 30th
  • NYFWoh polly · white fox
    Sep 10–15
  • Paris FWTBA · Dates Confirmed
    Sep 23–29

Parmida's Audience

Female
82%
Male
17%
Other
1%
Top contentGym · Wellness · Travel · Fashion
Love Island USA Season 8 generated 19+ billion minutes viewed and 4+ billion social video views

The Numbers, Moving

Instagram

last 30 days
Instagram

341.0K

Followers

Instagram

3.40M

Viewers reached

Instagram

19.00M

Reel views

Instagram

17.00M

Story views

Instagram

15.00M

Post views

Top Instagram posts · last 30 days

  • Gym era / partner lift5.2M
  • double trouble2.8M
  • @gekkomiami 10/101.5M
  • The Q&A you've been waiting for1.1M

Engagement on top posts: 188.1K · 150.4K · 59.0K likes · 15.0K / 5.2K shares

Brand opportunities

Parmida has a strong opportunity within the nutrition, wellness, fitness, and food industries. Brands like Factor, HelloFresh, and other meal and wellness companies naturally align with the fitness and food-focused lifestyle audiences came to know her for on the show.

She has also already proven her ability to create viral moments around food, most notably the ongoing “Parmida/Parmesan” joke, which she successfully leaned into online. This creates an organic lane for food and wellness partnerships that can feel authentic, entertaining, and highly marketable.

Parmida's viral Parmesan post on InstagramInstagram insights for Parmida's Parmesan post showing 17M views

Featured Instagram Reels

click title to view on Instagram

2.6M views · 59.9K likes · 4,326 shares · 372 comments

Key point: Showcases how Parmida’s personality blends naturally with promoting businesses — organic, relatable, and conversion-friendly.

1.5M views

Key point: Highlights her fitness world and ability to connect authentically with her fitness-focused community.

800K+ views

Key point: Showcases her ability to work with beauty brands in a seamless, authentic way.

TikTok

last 28 days
TikTok

318.8K

Followers

TikTok

18.50M

Post views

TikTok

7.20M

Total viewers

TikTok

3.30M

New viewers

TikTok

1.60M

Profile views

TikTok

640.3K

Likes

TikTok

16.4K

Shares

TikTok

3.8K

Comments

Source: Instagram Insights (30 days) + TikTok Analytics (28 days) · top posts 5.2M / 2.8M / 2.6M / 1.5M views

The Showroom

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Gym Era

training + fitness series